As the shift to prioritizing sustainability continues to increase, businesses are looking for ways to solidify their green efforts. Getting certified as a green business is a clear path to officializing your business as a sustainable company.
Achieving status and recognition as a sustainable business increases business opportunities and places credibility and trust in the business that reaches the consumer level. Customers are more likely to gravitate toward companies with these credentials, as they are more likely to take their products and services seriously.
Green investors are looking to work aside brands that make an impact and companies that strive to maintain a positive global impact through the actions that they take to promote as much benefit to society as possible with the least amount of harm.
Establish an objective for reaching standards for certifications such as renewable energy plans and get closer to achieving the standards required to become certified under top organizations representing these global business shifts. Work with sustainable investors to learn more about the programs and incentives that may help you qualify for certification with sustainability-focused programs. Below, we go over some certifications you can achieve as a green business in order to gain the credibility and trust you’ve been working towards.
Green Business Certifications: Enhancing Trust
Standards And Certifications To Consider
Businesses working toward sustainability have many standards and certifications to sift through. Each option contains its own standards, ranging from the offices to the product packaging. Identifying the standards that most appropriately fit your industry and company requires awareness of the factors that apply to your business and its efforts toward sustainability.
Here are some of the top certifications that green businesses strive to achieve:
● Certified B Corporations: businesses that are Certified B Corporations have achieved the highest possible standard for socio-environmental performance, transparency to the public, and accountability for balancing purpose with profit from a legal perspective.
If your business is capable of moving the needle towards an economy built on inclusivity and sustainability, look into applying for certification.
● International Sustainability Standards Board (ISSB): This private-sector organization focuses on getting rid of greenwashing attempts by corporations. The mission of this organization is to bring on global standards that enforce genuine sustainability, making it easy to spot greenwashing when it occurs and to eliminate these attempts as much as possible.
If your company meets the board’s standards, it will be viewed as an organization whose sustainability efforts are sound and free of greenwashing. If you want to safeguard your business’s reputation as a sustainable company, this is the organization to get your efforts approved based on their standards.
● Organic Certification: Meet the USDA’s standards for organic certification as outlined by the National Organic Standards Board. If you work in natural food products and farming, certification through this group is essential and may include resource accessibility, financial assistance, and additional programs that can help your business thrive.
Where To Find Additional Assistance
For more information on the certifications you can receive, research the programs you are interested in at online government libraries such as the Library of Congress.
There are green business standards and certifications that apply to nearly every industry, including those that apply to environmental management, Green Seal standards, and other programs representing businesses with exceptional levels of sustainability.
Reaching Your Full Potential As A Sustainable Company
Reach your business’s full potential by working toward the standards for certification at organizations representing sustainability and green energy. Contact green investors near you to start cultivating a plan of action to achieve the certifications you need to bring your business to the next level as a sustainable company.
